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Right now: inventory runs itself.

Maska · Think Maska · Bill no. 0001

Your business
runs itself.

Served to cafés, kitchens, shops and factories


  • 1 × Stock, counteddone
  • 1 × Checklists, checkeddone
  • 1 × Counter, tallieddone
  • 1 × Creatives, shippeddone
  • Sunday stock countscancelled
  • WhatsApp groups titled “STOCK URGENT!!”retired

Your weekendreturned


By joining, you agree to be contacted about early access. See our privacy notice.

Running on Maska today

One night at Katha02

One night at Katha.

An ordinary Sunday at Katha Coffee, from the first booking to Monday’s first look. Ten things Maska did while everyone was busy doing their actual jobs.

names and numbers are made up. the night isn’t.

  1. Sunday

    Reserve

    A table for four, booked in a few taps.

    Ananya books from Katha’s booking page. The table lands on tonight’s timeline and her confirmation arrives on WhatsApp with a QR code. At the door the host scans it, and the table is Seated.

  2. Sunday

    POS

    Table 6 orders. The kitchen already knows.

    The captain takes Ananya’s order at the table, the kitchen gets its ticket the same second, and the bill settles on UPI without anyone walking to the counter.

  3. Sunday

    POS + Loyalty

    Her sixth kaapi is on the house.

    The bill settles and a stamp lands on the Katha card in Ananya’s phone. It is her sixth, so the reward is waiting before she has even left the table.

  4. Sunday

    POS + HQ

    Day close, counted blind.

    The closer counts every tender: cash, UPI, card, Swiggy and Zomato. What the system recorded never reaches the counter. It goes to HQ.

  5. Sunday

    Procurement

    Stock take, counted blind.

    Staff count what is on the shelf, not what the app expects: the book stays hidden. Milk is kept by the kitchen and the bar, so each types its own box.

  6. Sunday

    Procurement

    The count closes itself.

    The kitchen submits and the shared milk row waits for the bar. The bar submits, and the take closes. Nobody pressed Done.

  7. Sunday

    Procurement

    Two items under par. The order writes itself.

    Butter and oat milk fell under their reorder point. A requisition drafts with each supplier picked: own stock first, then the central kitchen, then the vendor.

  8. Monday

    Ops

    Opening checklist, ticked with proof.

    Each task lands with a time, a name and a photo. The kitchen opened 23 minutes late, so it went up to the area manager on its own.

  9. Monday

    Studio + Smartlinks + Reserve

    The reel goes out. Its link books a table.

    The Diwali reel gets its approval tap and posts on time. Katha’s Smartlinks page already sends Book a table to Reserve, so tonight’s tables start filling.

  10. Monday

    HQ

    By 9:30, every number from last night tallies.

    The owner opens HQ: sales, stock, checklists, orders and loyalty, across every outlet. Last night’s close sits in the ledger with its difference already worked out.

The suite03

Seven apps.
One very calm business.

Each one runs solo. Together, they share one stock list, one staff list and one set of numbers.

01 · Procurement

Know your stock without walking to the store room.

Live, unit-level inventory at every outlet, all day, all night, all weekend. PRs become POs become GRNs in one clean flow. No WhatsApp forwards, no Saturday-night panic counting.

  • Live inventory, per outlet, per unit. It counts so you don’t.
  • PR to PO to GRN in one clean flow, matched line by line.
  • Par levels that draft the requisition before you notice.
  • Every vendor, rate and payment term in one searchable place.
  • Live inventory
  • PR to PO to GRN
  • Par levels
  • Vendors and rates
  • Stock take

the “STOCK URGENT!!” WhatsApp group? retired.

Explore maska/procurement
The Maska Procurement inventory screen for a demo business: warehouse value, 612 SKUs across four categories, and a searchable item list with price, on-hand quantity and par.

02 · Ops

Checklists that actually get checked.

Opening, closing, deep-clean Tuesdays. Tasks assign themselves, tickets find the right person, and assets stop mysteriously walking off. Your morning stand-up, minus the standing up.

  • Photo-proof opening and closing lists, every outlet, every shift.
  • Tickets that raise, route and close without group-chat archaeology.
  • An asset registry that remembers every machine’s history.
  • A live compliance board: done vs overdue, group-wide.
  • Opening and closing
  • Ticketing
  • Asset registry
  • Compliance view

promote Ravi. he earned it.

Explore maska/ops
The Maska Ops checklists screen for a demo business: 39 of 43 checklists completed, 4 missed, and the kitchen opening checklist open to show each task ticked with a time, a name and photo proof.

03 · POS

Billing that tallies. Every. Single. Night.

End-to-end billing, live sales tracking and smart reconciliation that closes itself. Always know exactly what’s up with the money coming in. If the drawer and the report disagree, Maska taps you on the shoulder first.

  • End-to-end billing across counter, Swiggy and Zomato.
  • Live sales on your phone, per outlet, right now.
  • Night-close that names every mismatch, line by line.
  • Voids, discounts and no-sale drawer pops that smell off get flagged.
  • End-to-end billing
  • Live sales
  • Smart reconciliation
  • Day close in minutes

no funny business at the drawer.

Explore maska/pos
The Maska POS floor for a demo business: tables by area, open tables with their running totals and timers, bills waiting to settle, and dine-in, takeaway, Swiggy and Zomato totals across the top.

04 · Studio

Your brand’s chaos, on a calendar.

Design requests, social calendars and campaign ops in one pipeline, from “can we get a creative by EOD?” to actually posted. Briefs stay briefed, approvals stay on time, and the intern stays sane.

  • Real briefs, deadlines and versions, not a screenshot and a prayer.
  • Plan, approve and schedule across outlets from one calendar.
  • Sign-off is a tap, with a trail. No more “approved?” at 11 pm.
  • See what landed, what flopped, and what to repost.
  • Design requests
  • Social calendar
  • Approvals
  • Campaign ops

RIP final_final_v3_ACTUAL.psd

Explore maska/studio
The Maska Studio planner for a demo business: a month calendar with posts, stories, reels and events placed on their dates.

05 · Smartlinks

A link with a day job.

One page behind your Instagram bio, and it’s alive. Pick your kind of business and it arrives already laid out: booking and an FAQ for a salon, menu and delivery for a kitchen, socials and a newsletter for a creator. It knows your hours, changes through the day, and tells you what got tapped.

  • One page that knows if you’re open right now.
  • Six starting points, from a kitchen to a clinic to a creator.
  • Bookings, orders and enquiries handled on the page itself.
  • See what people actually tap, reorder the page around it.
  • Time-aware
  • Bookings and menus
  • One-tap actions
  • Click tracking

retire the 11 dead links.

Explore maska/smartlinks
The Maska Smartlinks design screen for Katha Coffee: name, handle, bio, logo and look presets on the left, and a live phone preview of the public page on the right.

06 · Loyalty

The punch card, minus the paper.

Stamps, points and rewards that live in your guest’s phone instead of a purse full of dog-eared cards. The counter bills, the stamp lands, the sixth kaapi is on the house, and you finally know who your regulars actually are.

  • Stamps and points that land in the phone. No app to download.
  • Rewards redeem at the counter in one tap, no code hunting.
  • Win-backs that go out on WhatsApp when a regular goes quiet.
  • Every guest, every visit, every rupee, in one member list.
  • Loyalty cards
  • Points and rewards
  • Lives in the phone
  • Win-backs
  • Your brand

the paper card in her purse? already lost.

Explore maska/loyalty
The Maska Loyalty card design screen showing Katha Coffee's forest green loyalty card with coffee cup stamps, beside colour, accent, finish and stamp icon controls.

07 · Reserve

Guests book themselves. You just seat them.

A booking page of your own, with the day laid out as services instead of a wall of times. The guest picks a room and a seating, then walks in holding a confirmation card with a check-in code on it. The host scans, the party sits.

  • Your own booking page, linked straight from your Smartlink.
  • The day reads as your services: lunch, dinner, late supper.
  • Slots say “Filling fast” or “Few left”, never a seat count.
  • Host stand, floor map and waitlist on one screen.
  • Named services
  • Honest scarcity
  • Check-in at the door
  • Sign in with a code

nobody has to decipher the diary at 8pm.

Explore maska/reserve
The Maska Reserve dashboard for a demo business: covers booked tonight, tables seated, the waitlist, occupancy and the change against the prior day.

Why we exist

Running a business is 5% vision and 95% checking whether the butter actually arrived.

Maska takes the 95%, so you get embarrassingly good at the 5%. Two things do most of that work.

Meet Basanti · your ops AI04

Ask Basanti
anything.

Basanti lives inside every Maska app. She writes recipes, costs them to the gram, onboards your whole menu, reads your reports and answers before your accountant finds his glasses.

  • Ask plain-English questions across every outlet
  • Write and cost recipes down to the gram
  • Onboard a whole menu from the files you already have
  • Alerts reach the right person, not 47 people in a group chat

and yes, when the tally is perfect, Basanti naaches.

BasantiOnline · knows everything
Maska AI

Basanti, why is food cost up 3% this month?

Paneer went up ₹22/kg at HSR and Koramangala. Switching those two outlets to your second vendor saves ₹9,800/month. Want me to draft the PO?

Ask her anything
Cost this new recipeWhich outlet leaks butter?Make Monday's report
No lies05

Sell a butter chicken. Watch the butter leave the books.

Add a recipe. Link it to inventory. Study the costing. Sell it in store. The moment that bill prints, stock deducts itself, gram by gram, outlet by outlet. Most systems promise this in the demo. Maska does it on a Tuesday night, unsupervised.

  1. Add recipe
  2. Link inventory
  3. Study costing
  4. Sell in store
  5. Deducted. Actually.

no “sync later”. no “pending”. no lies.

Butter chicken · largeSold just now · bill #4822
₹420.00

Deducted from inventory, live

Amul butter−38 g
Tomato purée−120 g
Fresh cream−40 ml
House spice mix−12 g
Margin on this plate68% · updated live
The promise06

Live in 30 days.

Menu, recipes, vendors, historic data: our team does the boring part while you run your business. Day 30, you are running. As promised.

no asterisk. we checked.

Onboarding clockDay 30

menu in · recipes costed · staff trained

Running. As promised.
Receipts07

Numbers we're weirdly proud of.

(yes, we actually counted. it's kind of our whole thing)

2,40,000+

SKUs live-tracked

items with a stock row, every business, today
18,432

checklists ticked this month

Ops runs completed since the 1st
₹46 Cr

reconciled without drama

POS receipts settled, all time
Questions08

Before you join the list.

Who is Maska for?

Cafés, restaurants, cloud kitchens, retail floors and small factories, from one outlet to many. If you have stock, staff and a counter, it fits.

Do I need all seven apps?

No. Each one runs solo. Most businesses start with Procurement or POS and add the rest when the old way starts to hurt.

What does onboarding involve?

You send your menu, recipes and vendor list in whatever files you have. Our team loads them and trains your staff. By day 30 you are live.

Does it work on a phone?

Yes. Every app runs in the browser and installs to the home screen. There is nothing to download from an app store.

What does it cost?

Pricing is per outlet, per month, and we share it when we onboard you. Joining the waitlist needs no card.

Where is my data kept?

In our own database, separated per business, with daily backups. The Privacy Policy sets out the detail.

The waitlist is warm

Think Maska.


Early access is rolling out outlet by outlet. Get in line. It moves faster than your Friday dinner rush.

By joining, you agree to be contacted about early access. See our privacy notice.


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